So Good They Can’t Ignore You” by Cal Newport is a groundbreaking career guide that debunks the idea of “follow your passion.” Instead, Newport argues that rare and valuable skills—developed through deliberate practice—are the true foundation of a satisfying career. Drawing on research and real-world examples, he introduces the concept of career capital and explains how building expertise creates freedom, impact, and fulfillment. Inspiring and practical, this book offers a proven roadmap to crafting meaningful work and lasting professional success.
Self Help
So Good They Can’t Ignore You” by Cal Newport
₵70.00
Cal Newport’s “So Good They Can’t Ignore You” challenges the passion myth, arguing that skills—not passion—create meaningful work. With practical advice and real stories, it shows how mastery, career capital, and deliberate practice lead to long-term fulfillment.
